Lead Generation and Management

By Fisco Pro Team

3 mins read

Managing appointments and client interactions efficiently can significantly elevate an advisor's practice.

Here's how an integrated online appointment and client engagement system can transform your business:

Calendar Booking - Online Appointment

  • Advisor Control: Advisors can directly schedule dates and times on their calendar for availability. This ensures they control their workload while providing flexibility for clients.
  • Ease of Booking: Clients can book appointments online at their convenience. This reduces the back-and-forth of scheduling, freeing up time for both advisors and clients.
  • Automation: Upon booking, clients automatically receive a confirmation email, with a CC to the advisor's email for record-keeping and as a courtesy reminder.
  • Visibility for Advisors: Within the app, advisors have a clear view of all bookings, allowing them to prepare for meetings efficiently.

  • Social Media Integration: Advisors can share their booking link across social media platforms or through paid advertising for broader reach.
  • Referrer ID: Each advisor gets a unique referrer ID embedded in their shared links. When a new client books using this link, they are automatically associated with that advisor, enhancing client management and credit attribution.
  • Notifications: Advisors receive instant notifications when a new client signs up through their referrer link, keeping them updated on their growing client base.

Content Sharing for Engagement

  1. Client-Centric Articles: Advisors can author articles tailored to their clients' interests or common queries, establishing themselves as thought leaders in their field.
  2. Integration with Referral System: These articles can include links to download the app or book an appointment, all tagged with the advisor's referrer ID, thereby driving both engagement and new client acquisition.
  3. Educational Value: By sharing insightful content, advisors not only attract new clients but also nurture existing relationships, providing value beyond the appointment.

Implementing the System

  1. Setup Your Calendar:
    • In the calendar section an advisor can track schedules, bookings, questionnaire, meeting information like meeting link, meeting duration etc
    • Set your availability, ensuring you block off personal time or when you're not taking appointments.
  2. Generate and Share Your Booking Link:
    • Our platform will generate a booking link customized the link with your referrer ID. You can grab this link in the My Account section.
    • Share it on social media, websites, or through ads. Consider platforms where your target audience is most active.
  3. Create Engaging Content:
    • In the articles section, articles can be created and shared to any social media or email effortlessly.
    • Write articles that address common client concerns, industry trends, or tips for better financial planning.
    • Start a blog section on your website or use content platforms where you can attach links back to your booking system.
  4. Monitor and Engage:
    • Regularly check the app or dashboard for new bookings and client interactions.
    • Engage with clients who book through your links or read your articles, perhaps by offering a welcome call or additional resources.

Benefits

  • Increased Efficiency: Automated scheduling reduces administrative workload.
  • Client Empowerment: Clients can manage their appointments, enhancing their experience.
  • Growth Potential: The referrer system and content sharing help in attracting and retaining clients.
  • Data-Driven Insights: With each new booking or content interaction, advisors gain insights into client preferences and behaviors.

Summary

This innovative system streamlines appointment management and client engagement for financial advisors, enhancing efficiency and growth. Key features include:

  • Calendar Booking: Advisors control availability, clients book online, and automated confirmations ensure seamless scheduling.
  • Referrer Link: Unique IDs in shared links track new clients, with instant notifications for advisors.
  • Content Sharing: Advisors can create and share client-centric articles, driving engagement and new bookings.